Perhaps the most important part of keyword research is checking out the competition. If you are going up against a bunch of PR6 10 year old domains you might have a big fight on your hands and it makes sense to know this ahead of time so you can judge whether or not it is worth your time and money to take on the keyword.
While I firmly believe that the best way to do this is to do a search for your phrase (without quotes) and then check out the top 10 in Google there are a couple of
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